The work: Concept and design development for all collateral materials commemorating the 20th anniversary of the Lenny Zakim Fund. This included creating a cohesive visual identity and messaging that honored the Fund’s legacy while engaging its community.
The design approach balanced respect for the Fund’s history with a contemporary aesthetic to appeal to a broad audience across various formats, such as print invitations, event signage, digital media, and promotional items. Each piece was crafted to reinforce the anniversary’s significance and the Fund’s ongoing mission.